Marketing Mayday!

Have you heard about the latest scam from the bad guys? It appears they too have learned how much impact marketing has on a “business” and purchased some keywords for Google and Yahoo ads. This article by Byron Acohido and Jon Swartz of USA Today explains it well and will bring you up to speed.

I doubt this scheme will impact the $19.5 billion (and growing) online advertising business too much but it certainly does show you how hackers and fraudsters are always evolving.

Filed Under: Blog

IN THE NEWS

BALANCING CUSTOMER EXPERIENCE WITH FRAUD PREVENTION IN THE CONTACT CENTER

By Chris Luttrell, COO, IDology Contact Center Pipeline

NEW RESEARCH

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SECOND ANNUAL CONSUMER DIGITAL IDENTITY STUDY