DMS Research

DMS (a division of AOL) is the first in their industry to implement an identity proofing solution. Find out how IDology’s solutions have nearly eliminated fraud and have led to an increased confidence in research outcomes.

As a division of Internet-giant AOL, DMS Research continues to embrace the Internet and the role it has played in the marketing research industry’s evolution. While the web provided researchers with a faster and more efficient method of interviewing than those with clipboards at malls or telephones in-hand, new challenges have emerged, such as being able to identify the demographics of qualified responders in a consumer-not-present environment.

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Filed Under: Case Studies

IN THE NEWS

UNDERSTANDING THE MANY WAYS THAT MOBILE OPENS THE DOOR FOR FRAUD

Christina Luttrell for CPO Magazine

NEW RESEARCH

CONSUMER IDENTITY VERIFICATION PREFERENCES BY FINANCIAL INSTITUTION TYPE